Service 04 · Commercial Intelligence

What to buy and where it pays to sell

Two practices in one: the ideal mix by turnover and margin, and the viability of channel, region and model before you invest.

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Two practices, one service

Portfolio and viability, on the same table

These were once two practices: Portfolio Intelligence and Viability Research. Now they work together: what to put up for sale and where it pays off, from the same data.

Portfolio Intelligence

What to buy, at what cost and in what quantity: mix, ABC analysis and sourcing by turnover and margin.

ABC analysisSourcingTurnover × margin

Viability Research

Whether and where it pays to sell: demand, region, model and simulated margin before the first real invested.

DemandRegion3P / 1PSimulated margin

In scope

What the work includes

ABC analysis

Ranked by turnover and margin, not by team opinion.

Inventory coverage

Reorder point and coverage calculated per product line.

Sourcing and quoting

Supplier map and cost scenarios by volume.

Portfolio by channel

A cut of what makes sense on each platform.

How it works

Four stages, each with a written deliverable

Assessment

Review of current mix, channel, pricing and reputation.

Deliverable: product mix report

Plan

Scope, targets and budget defined in writing.

Deliverable: 90-day plan

Operations

Execution alongside your team, with a weekly cadence.

Deliverable: weekly dashboard

Scale

New channels and new product lines on solid foundations.

Deliverable: quarterly roadmap

Deliverables

What you receive

Everything documented. Full transparency is the standard, not the selling point.

Full ABC analysis of the portfolio

Margin simulation per SKU

Supplier map and quotes

Recommendations on what to cut and what to double down on

Quarterly purchasing plan

Who it's for

It fits if this is where you are

An operation with a large catalog

A manufacturer with thin margins

A distributor buying on intuition

Scope limits

When it isn't for you

Not recommended

You want validation of a purchase already made

Not recommended

The catalog can't be cut for commercial reasons

Not recommended

There's no access to the real product cost

Straight answers

What people ask before signing

Do you buy the product?

No. We tell you what to buy, at what cost and in what volume: the purchase stays with you.

My catalog has thousands of SKUs. Can you handle it?

Yes. The ABC analysis is built on the entire base and the cut comes in the first report.

What if cutting the mix drops my revenue?

The cut is to exposure and budget, not to listings. Nothing goes offline without a simulation first.

I don't have organized sales history.

We rebuild the base by cross-referencing marketplace data with your ERP.

Does it work if I sell on just one channel?

It does. The buying decision is the same; only the demand projection changes.

Count on us for your ecommerce.

We start with the assessment: free of charge, with the numbers on the table.

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